Substantiation of management decisions related to enterprise development based on energy efficiency

Issue: № 7, 2020

Doi: https://doi.org/10.37634/efp.2020.7.5

The paper investigates the peculiarities of constructing a cognitive model of development for enterprises on the basis of energy efficiency. The stages of conducting cognitive modeling for managing the development of enterprises in the energy industry have been determined within the scope of work. Cognitive analysis and modeling are conceptually innovative elements within the structure of the system dedicated to generation of efficient management decisions, which further allows: to study problems with vague factors and interconnections; to account for the impact of changes in the external environment; to use the objective trends in the innovative development of the situation to company’s advantage. Such technologies are increasingly gaining trust and confidence with organizations engaged in strategic and operational planning on all levels and across all spheres of innovation management of enterprise development. Employing cognitive technologies in the economic sphere enables to develop and substantiate a strategy of innovation management of enterprise development with the consideration for the impact of changes in external and internal environment. The work examines the factors of the cognitive model of innovation management of development for enterprise of energy industry based upon four sectors: enterprises in the energy sector; energy generation business; government; ecology. A study has been conducted in relation to the impact of 16 factors of external business environment on generating adjective decisions with regard to managing the development of enterprises in the energy industry on the basis of impulse modeling. It has been proven that within the system of innovation management of enterprise development the key object-oriented factor is the «Level of enterprise development» while other factors remain controllable. It is namely due to the dynamic analysis that it becomes possible to determine stabilizing and destabilizing factors of influence on the development of enterprises. Within the scope of the paper, the ranges of change in indicator factors related to management of enterprise development in the «min-max» system have been identified. Prospects of further research lie with constructing scenarios for development of enterprises in the energy industry, particularly with the implementation of impulse modeling that would allow to elaborate development strategies, specifically concerning the use of renewable sources of energy.

Keywords : energy efficiency, development, management decision, cognitive map, investments

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