Issue: №10/2, 2019
The public-private partnership mechanism is an effective way of involving investment and innovation and it is especially important nowadays in the context of the domestic economy. It has considerable potential to solve urgent problems of territorial entities on the innovation and investment basis. This is because the economic potential of almost every such entity has large unused reserves. The article proposes a model of investments and innovations attraction based on the public-private partnership, which combines public and market vectors. The public vector includes strategy, tactics and policy of public-private partnership development, as well as methods of direct and indirect state management of this type of partnership. The market vector of public-private partnerships management aimed to attract investment and innovation include demand for investment and innovation resources, opportunities to use alternative sources of financing investment and innovation, a supply of investment and innovation resources and interests of the territorial entity’s population. This model enables employees of economic units of governing bodies of territorial entities to use more effectively direct and indirect methods of managing public-private partnerships aimed to attract investment and innovation, to determine strategy, tactics and policies in this direction, to take into account the impact market vector of such management. The public vector of investments and innovations involvement based on public-private partnership is characterized. Some of the components include the vision of the public-private partnership, its strategic goals, directions of activities to achieve the goals of the public-private partnership, as well as operational goals. It is emphasized that the public vector of managing public-private partnerships for attracting investments and innovations includes, first of all, a clearly defined strategy and tactics for the development of this type of partnership between public and private partners. The methods of public administration of public-private partnership for investments and innovations attraction are distinguished. Thus, direct public management of the public-private partnership development covers: development and improvement of the legal framework of public-private partnership; development and improvement of institutional, organizational and functional support of public-private partnership; development and improvement of information infrastructure; financing specific public-private partnership’s projects and identifying priority ones. Indirect management of public-private partnership development aimed to attract investment and innovation include developing long-term programs on development of state and territorial entities; indirect stimulation of public-private partnership’s projects; formation of prerequisites for the development of management competencies in the field; the use of marketing tools to promote public-private partnership’s ideas. References 1. Kryvinska N. Building Consistent Formal Specification for the Service Enterprise Agility Foundation. The Society of Service Science, Journal of Service Science Research, Springer. 2012. Vol. 4. No. 2. Pp. 235-269. 2. Savostenko Т. Use of the public-private partnership mechanism in the implementation of regional investment programs. Public administration and local self-government. 2015. № 3. pp. 179-189. (In Ukrainian). 3. Pyroh О., Tomych М. Foreign economic aspects of public-private partnership. Bulletin of the Dnipro University. World Economy and International Economic Relations Series. 2018. № 10. pp.76-85. (In Ukrainian). 4. Kuzmin O., Honchar M., Zhezhukha V., Ovcharuk V. Simulating and Reengineering Stress Management System-Analysis of Undesirable Deviations. In: Kryvinska N., Greguš M. (eds) Data-Centric Business and Applications. Lecture Notes on Data Engineering and Communications Technologies. 2019. Vol. 20. Springer, Cham. pp. 311-330. 5. Kaczor S., Kryvinska N. It is all about Services - Fundamentals, Drivers, and Business Models. The Society of Service Science, Journal of Service Science Research. Springer. Vol. 5. № 2. 2013. pp. 125-154. 6. Molnar E., Molnar R., Kryvinska N., Gregus M. Web Intelligence in practice. The Society of Service Science, Journal of Service Science Research, Springer. Vol. 6. № 1. 2014. pp. 149-172. 7. Ovcharuk V., Kuzmin O., Zhezhukha V. Economic evaluation of administration systems in the context of management business processes reengineering. Economics, Entrepreneurship, Management. 2019. Vol. 6. № 1. pp. 1-12. 8. Gregus M., Kryvinska N. Service Orientation of Enterprises - Aspects, Dimensions, Technologies. Comenius University in Bratislava. 2015. 9. Kryvinska N., Gregus M. SOA and its Business Value in Requirements, Features, Practices and Methodologies. Comenius University in Bratislava. 2014.
Keywords : public partner, public-private partnership, investments, innovations, public authority, partnership, enterprise, private partner