Strategies and management models for enterprises’ transition to green energy

Issue: № 11, 2025

Doi: https://doi.org/10.37634/efp.2025.11.5

In the context of global climate change, European integration processes demanding decarbonization, and Ukraine’s urgent need for energy security, the transition to green energy becomes a strategic imperative for national enterprises. This transition is not merely a technological upgrade but a profound management challenge, driven by the pressure from investors, consumers, and regulators to comply with ESG (Environmental, Social, Governance) criteria. The primary problem lies in the fragmented and often reactive nature of management approaches to the green energy transition within enterprises. Actions are frequently limited to isolated technical measures without being integrated into the overall corporate strategy. There is a lack of a holistic, integrated framework that would systematically link strategic sustainability goals with operational tools and organizational support mechanisms, leading to inefficiency and missed opportunities for creating long-term competitive advantage. The purpose of the paper is to develop a comprehensive model for transforming the enterprise management system to ensure an effective transition to green energy. The following tasks were completed to achieve this purpose: 1) to clarify and establish the hierarchical relationship between the core concepts of «resource efficiency» «green energy,» and «circular economy» within the enterprise management context; 2) to systematize key production and management strategies that facilitate the transition and to identify the main financial, technological, and organizational barriers to their implementation in Ukraine; 3) to develop an integrated transformation model that combines strategic priorities (ESG), operational tools, and enabling mechanisms (KPIs, organizational structure). The paper established a clear hierarchy of concepts: resource efficiency acts as the operational foundation, green energy is a key strategic component, and the circular economy represents the ultimate business model paradigm. A systematic analysis of barriers revealed critical challenges for Ukrainian enterprises, including the high cost of capital, regulatory instability, grid infrastructure limitations, and a prevalent short-term management focus. The main scientific result is the proposed four-stage Integrated Model for Sustainable Energy Transformation. It describes an evolutionary path for an enterprise through the following stages: 1) Reactive-Adaptive; 2) Systemic-Proactive; 3) Strategic-Integrated; and 4) Transformational-Leadership. Each stage is characterized by a specific level of maturity in strategic priorities, operational tools, and enabling mechanisms. The proposed model provides a structured, actionable roadmap for enterprise management to navigate the complexities of the green energy transition. It helps overcome the fragmentation of efforts by offering a systemic view of the transformation process. The model serves as a practical tool for strategic diagnostics, allowing a company to assess its current stage of maturity and to plan a consistent, step-by-step evolution towards sustainable energy development and long-term business resilience.

Keywords : energy transformation, sustainable development, decarbonization, energy risk management, energy efficiency, Corporate Social Responsibility, circular economy, resource-efficient production strategies

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