Issue: № 5, 2026
Doi: https://doi.org/10.37634/efp.2026.5.2e
The paper explores the transformative influence of financial technologies (FinTech) on traditional banking services and the evolution of a digital financial ecosystem. Key areas of innovation are examined, including advancements in mobile and online banking, the emergence of neobanks, the integration of digital payment systems, P2P lending platforms, as well as the utilization of blockchain technology and cryptocurrencies. Particular attention is devoted to contemporary approaches to information security, such as biometric identification, multi-factor authentication, and cryptographic solutions. The discussion centers on transforming customer and business behaviors, improving the accessibility and personalization of financial services, and evaluating the broader effects of FinTech on banking operations and the economy. It highlights successful examples of digitalization in Ukraine and other countries, stressing the critical role of regulatory policies and cybersecurity measures to counteract the rising challenges posed by cybercriminal activities. The analysis underlines how financial technologies enhance the efficiency and user-friendliness of banking services while fostering innovative interaction models between financial institutions and customers, ultimately reinforcing trust and stability within the financial system. Additionally, the paper highlights the impact of digitalization on consumer behavior and business operations within the financial sector. It observes a growing demand for fast, accessible, and personalized financial products. The analysis underscores how FinTech facilitates the optimization of banking processes, enhances the operational efficiency of financial institutions, and contributes to broader economic growth.
Keywords : financial technologies, digital transformation, banking services, banks, mobile banking, cryptocurrency, blockchain
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